Oakley Introduces Wearables to the Ski Industry

Airwave Goggles Wearable Product Development

Next Generation Wearable Technology

MJD worked with Oakley to launch the updated 1.5 version of the Airwave heads up display app (think Google glasses for skiing) that is completely revamped from its earlier version. The new release incorporates updated pairing with Bluetooth LE, updated SDK integrations from physical device specs, and a complete overhaul of the technology and user experience to enable the next generation wearable tech to function at the top of its game when on the mountain.

Connected for a Day on the Slopes

Paired with your phone so you can get real time data as you ride.

Speed
See how fast you’re going as you carve the slopes.

Tricks
Know your distance, height and airtime.

Vertical
Track your vertical feet by run, by day or by season.

Surroundings
On-board temperature sensor and GPS-based navigation tools.

Calls and Texts
View incoming calls and messages on your goggle, as you receive them.

Tunes
Playlist mode lets you listen while you ski or board

Social Media
Automatically send a Tweet or Facebook entry when you hit speed or height milestones.

Oakley Introduces Wearables to the Ski Industry

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Meaningful Connections

At MJD we are striving to give meaning to the digital connections between people. We aim to elicit emotion when someone uses a digital product, experience or platform that we’ve designed and built. It could be something simple like a beautifully designed user interface that makes working with a smartphone exceptionally easy. It could be something hard like creating a Store of the Future where little girls can fall in love with a doll and be inspired to create their own strong path in this big world.

Digital Innovation Agency

Digital innovation is disrupting entire industries, transforming consumer behavior and influencing the way people interact with brands and products. In our 24/7 world, companies are leveraging digital technologies to create tremendous value, efficiencies and new revenue models while their customers expect ever more personalized and engaging experiences.